Todd Plotnikoff Named Senior Director of Business Development, Western Canada
Todd Plotnikoff has been promoted to Senior Director of Business Development – Western Canada. Since joining Northpoint in 2020, Todd has played a significant role in delivering floorplan finance solutions to his dealer base throughout Western Canada.
“With more than 30 years of experience across Auto, RV, Marine, Leisure and Retail industries, Todd has developed pivotal relationships with dealers and suppliers that are essential to Northpoint’s customer-centric focus,” said Chantal Robin, Northpoint Canada VP Business Development.
Besides his pivotal role at Northpoint, Todd also serves as vice president of the Modular Housing Association of British Columbia, actively contributing to industry advancement, while also actively participating in the HR Committee for the RVDA of Canada.
Todd’s outstanding commitment to serving his dealers with excellence and contributing to the RV industry overall makes him a key asset to the Northpoint team. We congratulate him on this promotion!
Meet the Expanded Northpoint Marketing Team!
Behind every successful marketing campaign and customer experience is a team of dedicated marketers working to keep the Northpoint brand strong, while supporting our teammates and partners across multiple industry segments. This month, we’re excited to shine the spotlight on the talented individuals who make up our marketing department.
Led by Jill Howell … at the helm of the department is Director of Marketing Jill Howell who oversees all marketing strategy and initiatives. Jill brings vision, creativity and leadership to ensure our messaging is consistent and impactful, helping us connect with customers and industry partners in meaningful ways. Jill will soon be celebrating her tenth anniversary with Northpoint.
Coordinated by Madison Ball … as Marketing Coordinator, Madison Ball plays a central role in managing campaigns, creating fresh concepts and ideas, and ensuring projects stay on track. Her creativity, organizational skills, and fresh ideas keep our marketing engine running smoothly and effectively.
Welcoming Our Newest Marketing Team Member … Stephanie Mire, new Field Marketing Coordinator. Stephanie is focused on supporting regional marketing efforts, trade shows and customer engagement in the field. Her enthusiasm and hands-on approach are a perfect addition to the team, and we look forward to enhancing our support in these mission-critical areas.
Together, Jill, Madison and Stephanie are committed to bringing innovative marketing strategies to life to best serve our internal and external customers, prospects, and many partners across the industries we serve.
Lanni Barkow Named RV Director of Business Development, Northeastern US
Northpoint recently announced the appointment of Lanni Barkow to head business development in the Northeastern region of the United States. In this capacity, he is responsible for expanding the dealer network across the RV, trailer and manufactured housing sectors, while also serving and strengthening the relationships of existing partners throughout this region.
“Lanni joined Northpoint this past June and immediately proved to be a great fit with our field sales team, and our company culture,” said Jake Clothier, title. Lanni’s sales experience will no doubt be a big asset to achieving our growth goals in the Northeast. His ability to learn on his feet — coupled with his high level of commitment to our customers and prospects – has already shown us how successful he will be in this new role. We’re grateful to have Lanni on the team and look forward to his impact on this key territory.”
